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Tuesday, June 16, 2020

THREE EFFECTIVE TIPS FOR SOCIAL MEDIA MARKETING



Use Facebook Advertising To Get New Customers:
What makes Facebook so powerful, when it comes to your eCommerce strategy?
The secret sauce is the ability to target specific groups of people. You can get target customers by their ZIP code, age, household income and their interests. You can even target customers by whether they are parents and the age of their children.
And because Facebook owns Instagram, as an additional extra you can use Facebook’s advertising platform to show your ads on Instagram.

Show Your Product Via Video Ads:
There is one simple thing you can do to turn web visitors into costumers on your product page. Estimates vary, but around 50% of people who land on an eCommerce product page will watch a video about the product. You can make short promo videos of people wearing or using your product. The way you present your product videos becomes part of your branding.

Have Free Shipping and Make Buying Online Easy:
When it comes to shipping, there are two really important things to know.
Your shipping options must be very clear and the best option you can give is free shipping .all the evidence shows that people will buy more from you if you offer free shipping .it’s worth taking a moment to pretend you’re a customer on some friends to pretend they’re customers on your eCommerce store. Ask them to give you feedback about how easy it was to buy from your website.


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